Meredith continues to restructure ad selling practices

over 5 years in NY Post

Meredith shuffled the deck inside its publishing operations as it continues to dismantle the ad-selling structure it inherited from Time Inc. Time, when it was still trying to reinvent itself, had wiped out the publisher title on individual titles in favor of selling across broad advertiser-oriented categories like autos, pharmaceuticals, food and tech. In Thursday’s...

Mentioned in this news
Share it on